Jon G. Udell, “Can Attitude Measurement Predict Consumer Behavior?”, Journal of Marketing 29, October 1965
Item — Box: 2, Folder: 12, Object: 7
Scope and Contents
2 copies
Dates
- October 1965
Creator
- From the Collection: Jerome, Norge W. (November 3, 1930-December 21, 2021) (Person)
Extent
From the Collection: 24 Linear Feet (LaBudde: 20 Manuscript Boxes)
Language of Materials
From the Collection: English
Repository Details
Part of the University of Missouri-Kansas City Special Collections and Archives Repository
